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Clubhouse

The Travel Rig Low Down

June 27, 2021 by Laura Schreiber

Our Clubhouse Panel

clubshouse panel ask the VO coachesEvery Friday at 2 PM Diana Birdsall and I co-host a Clubhouse in our room “Ask the VO Coaches.” I am always excited about our awesome panels, and every week I might say it’s “the best one ever,” but holy smokes was this an awesome panel! This week, just in time for your summer get-away, we talked about travel rigs and what gear you need and what you don’t need to bring with you on that much needed trip. Whether you’re going to the beach, to the mountains, or just to see family you missed during covid, we talked about it all, and we talked about it with some of the best in the field! We had George- the-tech Whittam, Dan Leonard, Dave Scott, and Rick Wasserman. So, here’s a review of some of what we chatted about in case you missed our beyond awesome chat!

What’s the Point

The point of a travel rig is to be able to provide continual service to your clients. If you are booking work daily and earn your income from VO, you likely have or need a travel rig. If you are earning your income from voice over, odds are you provide your clients with good quality audio. The goal is to continue to do that on the road. Can you match your home studio? The consensus was probably not, but you can do your best. Dave Scott, video producer with All Systems Go AV, explained that when they cast a voice talent, they need good quality audio. If they are doing an explainer, and there is likely minimal music behind it, there is not a lof of wiggle room to mask reflections. If they are doing a commercial, at least there is a music bed behind it that gives some additional flexibility. It is always important to be transparent with the client and let them know you’ll be out of the studio, and work from there.

The Gear

So you’re probably wondering what mic and what pre-amp you need? You’ll hate me for saying this, but it depends. It depends on how much you travel and what your budget is. Rick Wasserman also brought up the important distinction between what sounds the best and the “in a pinch or in a pickle” scenario. Ideally, you have time to test your gear and determine what compliments your voice, and you are not recording in a pinch, but rather in a planned and controlled scenario.

There are some great travel mics for your travel rig, including but not limited to:

  • Apogee 96K
  • Apogee Mic Plus
  • Apogee Hype
  • Sure MV51 USB
  • Rode NTUSB

For travel Preamps, Dan and George were clear to point out that all tested well in their shoot outs, but that they like the:

  • Steinberg UR12
  • Scarlett Focusrite Solo
  • Mixerface
  • Rode Ai1

Portable Booth Vs. Pillow Fort

Most traveling voice actors start with the pillow fort. At conferences, we typically all post photos of our pillow forts on social media. So, how do you know if it’s time to make the investment in a portable booth like George and Rick’s Tri Booth or the Vocal Booth to Go? Again, the answer is it depends on how much you plan to work while you travel, how much you travel, and how much you book. If you are just doing it to audition, you would not want to spend the money. If you are, however, booking substantial work daily, one of these booths will come in very handy.

https://youtu.be/lvdIGgVXb9Y tri booth video

During our panel professional voice actor Dave Braxton also joined to talk about recording in a car. He explained that it not only provided the ideal sound proofing, but also offered an escape from his family. While chatting about this, George shared this video from Rode which talks about how to do just that.

https://youtu.be/C6gE2_VdImU

Laura Schreiber in her VoMoMy Rig

My own rig has evolved a lot over the years. I know use:

  • a Vocal Booth to Go
  • a Sennheiser MKE 660 Microphone
  • a UAD Apollo MK II Thunderbolt Preamp
  • a Ninja clamp (essential to good positioning of the mic)

My thoughts as a Coach

We talked a lot about on the panel how having good mic technique matters. You have to set yourself up for success and going out and buying expensive gear doesn’t not mean that you will start booking. Once you are booking, then upgrade. Once you have steady clients, give them the curtesy of letting them know when you’ll be our of the studio. Don’t start new projects on home gear before a trip. Always let them know, and plan ahead,

Filed Under: Uncategorized Tagged With: Apogee, Clubhouse, coach, cohost, Dan Leonard, Dave Scott, Diana Birdsall, gear, George-the-Tech Whittam, mics, Ninja clamp, Panel, preamp, record in car, Rick Wasserman, Rode, Sennheiser, Stenberg, Sure, travel booth, travel rig, tri-booth, UAD, VO, vocal booth to go, voiceover, voiceover coach

Having VO People Matters, A Lot

June 26, 2021 by Laura Schreiber

The Facebook Stories

Laura Schreiber and Kim Handysides on FacebookIf you’re in voice over, and you’re on Facebook, then you know how many groups there are for voice actors. There are so many. Why do I think voice actors spend time posting, commenting, and chatting on Facebook? Well, when you work alone in a padded foam booth, it’s really nice to have people. There is a really amazing, close knit voiceover industry, and even during covid, we all stayed close by continuing to chat on places like Facebook. In the past two weeks, I had to Facebook anniversary reminders of Laura Schreiber and Jodi Krangle Friendiversaryfriendiversaries with close friends. Seeing these video reels flash in my feed brought me profound joy. It reminded me of how much I have built. If you have the privilege of working in voiceover, and you are successful, you know that it takes a lot more that years of long days of hard work. Success in voice over also takes the support of awesome industry friends who are there to support you on good days and bad.

How It Started… I’m not really sure

Kim Handysides, Shelley Avellino, Dearbhla Trainer, and Laura SchreiberIf I had to go back to the very beginning, and try to unravel this thread, I’m not really sure how my multitude of VO friendships and connections started. It may have begun with Anne Ganguzza and VO Peeps. I certainly “met” other voice talents that way. It may have begun with taking zoom classes through GVAA and keeping in touch with my classmates. It may also have begun with attending Uncle Roy’s famous BBQ. As a newbie, all of these made me feel part of a community and helped me see where I fit in. When you are just starting out, it is sometimes hard to push yourself to go. You might worry that no one will talk to you. It is so, so important to go and meet people face to face.  I can tell you that as you continue to work, sometimes you are tired and you have family “stuff.” One year we were dealing with some hard medical issues and I skipped Uncle Roy’s BBQ. I still regret not going. Who knew a pandemic was coming our way. Just show up. Participate. Be yourself and make voiceover friends. Everything will be better because you did.

The Conferences

WoVo Con 2017 in Las Vegas NVConferences are an AMAZING place to bond. It literally does not matter which conference you pick, they are incredible. Yes, there is lots of learning and sharing of knowledge. But, in truth, as we all learned from doing everything remotely this year, the educational aspect alone is not what gets us to leave our families and hope on a plane. It is for sure the social aspect of the conferences that is worth more than gold. It feeds your soul and builds you up. The interactions are genuine and you will make friendships that endure. The women that I speak to daily I “knew” before I met them in person, but seeing them at WoVo Con and seeing them at VO Atlanta was our time to connect and really get to know each other. We lift each other up in every way possible.

The Clubhouses

Clubhouse is an amazing opportunity to connect with fellow voice actors and support each other. For example, every Clubhouse Ask the VO Coachesweek I co-host a panel with one of my VO besties and fellow VO Coach Diana Birdsall. Our club is called “Ask the VO Coaches” and recent panelists have including Dave Scott from All Systems Go AV, Randy Thomas, George-the-Tech Whittam, Dan Leonard, Shelley Avellino, Bev Standing and more! Lot’s of voice actors come into the room and we chat about topics that matter to us. Clubhouse has given us a space to support each other and have an active and on going dialogue that raises the level of performance of the industry.

The Day to Day

Put Simply, on a day to day basis you need people who get what it means to be a working creative who has to juggle a lot of balls. You need people who regularly walk in your shoes in your life. You need friends who have your back not just because they are your friends, but also because they know what industry standard rates are, they know what it’s like to have a good live session or a brutal one, they know when the pickups just keep coming, or when none of your direct marking has gotten a result. On your best days and on your worst, you need other voice actors who will celebrate every single victory and get you over every tiny hump. Only other voice actors who have been to this rodeo get it. If you don’t have VO friends yet, get some.

Filed Under: Voiceover Tagged With: All Systems Go AV, Anne Ganguzza, Ask the VO Coaches, Bev Standing, booth, Clubhouse, community, conferences, Dan Leonard, Dave Scott, Diana Birdsall, Facebook, friendiversaries, George-the-Tech Whittam, groups, GVAA, industry, posting, Randy Thomas, Shelley Avellino, Uncle Roy’s BBQ, VO, VO Peeps, voice over, voiceover

Who do You Take VO Advice From?

March 3, 2021 by Laura Schreiber

https://youtu.be/pQ6A40S07Xs

The Seed Was Planted

Back in 2015 I heard Bill DeWees say something ot the effect of “be elective about who you take advice from” for your voice over business. This stuck with me. I have always solicited advice from Bill, because I think he gives very sound guidance, but there are not many people beyond my husband and a few in my inner circle that I trust for true guidance. With the new addition of Clubhouse on the social media front, I think we have to ask ourselves who is really qualified to advise us about our voice over business, and who do we actually want to take guidance from. There is a slippery slope of participating in the dialogue and identifying as an expert when someone is actually far from it. Yesterday I sat in on some Clubhouse sessions during my lunch hour. As a seasoned professional in voice over with years of experience, I can easily evaluate which information has relevance and value to be and which should be tossed out immediately. My concern, though, is that for those who are knew to the voice over industry, they will look to both Clubhouse or social media in general in lieu of much needed coaching and not know enough to filter out the mis-information. So, this begs the question, who should you be taking advice from in voice over?

Coaches

Definition of coachThe job of a voice over coach is to teach voice talents to succeed. Whether a coach is working with you on your craft, or on building your business, a good coach can be trusted to help you build a solid foundation for your business. When I work with students, I always work on both professional development as we work with various scripts, but every session also works on business goals as well. Whether you are working towards a demo, or marketing a new demo, voice actors often need direction to help move their business along. The right coach will help you with your individualized goals.

Agents

Definition of AgentThere are talent agents who cast voice actors all over the counts, and they, too, are outstanding for career and rates advice in voice over. A good agent not only secures industry leading rates, they also direct you reads and let you know when you are on the mark and when you need improvement. An agent has both business savvy and a good ear, so if you are lucky enough to be on their roster, work with them! Seek their guidance and build a rapport. You can learn so much for a good agent. Both you and the agent benefit from you learning as much as possible, so they would likely want to help as much as they can.

Established Voice Talents

Advice from established voice talents is very valuable. When I say established, this is not necessarily an amount of time. Instead, a good indicator of how a talent is doing is their client list. If they are booking a lot with brands we all know and love, that is a goos sign indicator that they talent knows what they are doing and you can trust them to give sound advice.

Definition of ExpertI have blogged before about my accountability group, but I cannot stress enough how much this group has helped me daily to grow my business and make better choices. They have pushed me beyond boundaries I would have never thought to challenge, and they have made me look beyond. I am so much better because I am in the company of these women.

I have also blogged about voice over conferences before, but this is another great way to interact with voice actors. Typically you can learn so much from those who present at conferences. You can also meet others and build relationships with many at the conferences, and these bonds endure, even during the pandemic.

Many voice actors offer guidance on social media. On Facebook their are groups for voice actors. For those of us who have been in the industry, we know who is new and who is established, and we can determine who we want to listen to. If you are knew to voiceover, please be discerning while online.

Conclusions

As professional voiceover actors, we put so much of ourselves into our businesses. It is not just the time we spend training and building our booths, but we invest a lot financially too. Between the equipment, the demos, and the websites, starting a voiceover business is no small venture. So please, do not just jump on the bandwagon of every ninny with an iphone. Scrutinize your options and be clear about who you are following and who you take guidance from. As a voice actor and business owner, you have choices. Choose wisely and safely for yourself so that you can build a consistent and sustainable business.

Filed Under: Coaching, Marketing/Branding, Voiceover Tagged With: accountability group, advice, agent, Bill DeWees, business goals, Clubhouse, coach, conferences, demo, established talent, groups, guidance, Marketing, mentor, professional voice over actor, VO, voice over, voiceover

As An eLearning Narrator Your Audience Matters

March 2, 2021 by Laura Schreiber

Last Night on Clubhouse

Last night I had the delight of participating on a Clubhouse panel with some other fantastic, professional voice over actors Identify Your Audiencefrom the US and Canada. Our focus was on marketing, and even as a panel member, it really got my wheels turning. I could not help but think of the specificity of my recent outreach, especially in eLearning. I have worked so hard to build my business as an eLearning narrator, and I think in order to really reach prospects, you need to think about who you are working with. From the very beginning of the process through the completion of the booked work, understanding your audience is essential to success as a working female narrator in eLearning.

From the Marketing…

Often our relationships with eLearning clients, whether they be independent instructional designers or larger companies that create content, begin because of marketing efforts. Sometimes our direct marketing is the first interaction a new eLearning client has with a voiceactor. You would never want to send a government client with classified, sensitive content a jovial and silly email that would not resonate. Likewise, you would never want to send a cosmetic company a super serious message that shows no personality.  All of our outreach needs to have the end user, the eLearning client in mind. Our audience matters in every single correspondence.

Design matters to the audienceSocial media content, across platforms, needs to have the target audience in mind as well. This can be a bit trickier, as it is harder to control who sees your posts. You can, however, try to catch the eye of a specific group of clients or prospects by being clever about your target audience. If, for example, you are posing on Instagram and you want to reach out to instructional designers, both the content you use and the tags that you include in your post matters. Another way to grab your audience is to tag influencers and professionals in that field. Quote them. Have a conversation about them. If you want to work in eLearning, you need to be part of the dialogue.

Another tactic I often use is  brochures. I use them to reach out to clients in eLearning when at eLearning conferences when I would love to show my website and samples of my work but cannot because we are in a huge convention center. I find that having a very branded prop is useful in establishing myself as a professional in the field and helps draw the prospect in. Again, in terms of being mindful of the audience, since conference have a range of content creators, the brochure needs to be professional and have all the essentials.

To the Audition…

The eLearning audience must be top of mind when auditioning. You always have to know who you are talking to, and what the audio is being used for. Imagine if you sent an upbeat and humorous toned training to a group of CPAs, it would not fit. Conversely, let’s take the example of the cosmetic company again, because I happen to love doing trainings for them. Imagine if you were doing training for hair stylists about hair brush options available and instead of sending a relatable, warm tone you sounded like a detached CPA. That also really would not work. When submitting eLearning auditions as a female narrator, the audience drives the read you give. It informs the tone, the texture you add, the variation in the pace. An energetic happy read has a very different pace than a professional, thoughtful read. Again, the audience in eLearning matters.

The Booking….

Size of Audience Doesn't MatterWhen you book an eLearning job, understanding the audience or the enduser is so important. For example, I was recently cast in a training for a local hospital: RWJ St. Barnabas, right here in NJ. It was a caller training. When I first read through the script, in my practice read, I sounded warm, gracious, and welcoming. I then re-read my roll: “Bad Caller.” I was the example of what not to do. Everything I just rehearsed had to be thrown out the window and the opposite read was needed. I was talking to the same people, but I was the example of what not to do, and I had to be the best “Bad Caller” they ever heard. Your job as an eLearning narrator is to make it obvious. They should not have had to figure out what was wrong with my phone skills, so I had to make every effort to clearly connect with the listener. Keeping the audience in mind should inform and transform every eLearning performance.

The Rapport with Your Clients

As a voice over actor, understanding your audience is what makes life easy for your clients. If you don’t get it, the narration will never be right. It makes it easier for everyone for you to clearly connect with the audience you are speaking to in eLearning.

Filed Under: Uncategorized Tagged With: auditions, bookings, Clubhouse, direct marketing, elearning, eLearning clients, eLearning narrator, female narrator, instructional designers, marketing materials, narration, VO, voice over, voice over actor, voiceover

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